Artificial Intelligence enhances the visibility of classified hotels: Hotelstars Union has launched its own GPT and new AI bot on hotelstars.eu
Brussels, 11 December 2025 – The Hotelstars Union (HSU) is breaking new ground in digital communication.
Hotelstars Union elects new Board at General Assembly in Paphos
Focus on AI and marketing to boost the visibility of star classification
Hotelstars Union welcomes Azerbaijan as full member - focus on hotel stars as a powerful symbol of quality
Oslo, 28th April 2025 – At its 9th General Assembly, the Hotelstars Union (HSU) unanimously accepted Azerbaijan as a full member. Alongside this…
Hotelstars Union celebrates 15 years of success in Europe's hotel industry with new criteria and a redesigned website.
Brussels, December 16, 2024 – Hotelstars Union (HSU) is celebrating its 15th anniversary and reflects on a successful history of harmonising hotel…